Rebirth is a free interpretation of the English Pale Ale style. The beer is light and refreshing, perfect for summer evenings. We approached the projects with distance and humour. We wanted the story to share freshness and give a silver lining. We intended to create a city beer associated with an optimistic attitude to life.

Our part

“It’s our interpretation of good mood
after an all-nighter”.
In our projects we play with symbols. In the case of Rebirth we decided on the symbol of a bird, which spells freedom and independence. Finishing the party early in the morning is the sign we often look forward to.
Blue sky-like background depicts lightness of the beer while vines around the city tenement buildings symbolize its bitter taste. We presented the discernible, but non intrusive notes of various aromas with illustrations of fruits hidden between bines.

Visit our profile on Behance, to see our other projects:

Visity our profile on Behance,
to see our other projects.